The job is done, the invoice is paid, and the truck rolls to the next call. Most contractors stop communicating there—and leave repeat revenue on the table. A short post-job text sequence keeps your company top of mind without another sales call.
Why post-job texts work
- Timing: Satisfaction is highest within 24 hours of completion.
- Low friction: One tap to leave a review or book maintenance beats email links buried in spam.
- Relationship signal: Follow-up proves you care about the outcome, not just the ticket.
Four follow-ups worth automating
1. Same-day satisfaction check (optional)
When: 2–4 hours after the tech leaves.
2. Review request
When: Next morning if no issues were reported.
3. Maintenance reminder
When: 30–90 days post-visit for tune-up-eligible work (HVAC, water heater flush, etc.).
4. Annual anniversary nudge
When: 11–12 months after install or major repair.
What to avoid
- Multiple review asks on the same job.
- Hard-sell language right after an expensive repair.
- Marketing promos mixed into transactional threads without consent.
- Generic blasts with no reference to the actual work performed.
Measure what matters
Track review conversion rate, rebook rate within 12 months, and response rate on satisfaction texts. Shops that automate even two of these messages often see measurable lift in Google review volume and maintenance agreement bookings.
Final takeaway
Post-job SMS is not spam when it is helpful, timed, and specific. Contractors who treat follow-up as part of the job—not an afterthought—win more repeat work from the customers they already earned.
Automate SMS for your crew
MarginMate sends on-the-way updates, thank-yous, and review requests automatically — alongside job profitability tracking.